Toyota Reports August Sales of 224,381 Units

  • Highlander and Tacoma Post Best August Sales Since 2003
  • Lexus posts Best-Ever August Sales
September 01, 2015
August Sales Chart

TORRANCE, Calif. (Sept. 1, 2015) – Toyota Motor Sales (TMS), U.S.A., Inc., today reported August 2015 sales of 224,381 units, a decrease of 8.8 percent from August 2014 on a volume basis.  With one less selling day in August 2015 than in August 2014, sales were down 5.3 percent on a daily selling rate (DSR) basis. 
Toyota Division posted August 2015 sales of 190,894 units, down 10.5 percent on a volume and 7.1 percent on a DSR basis. 
"Consumer confidence is at its highest level since January, despite predicted slower August industry sales,” said Bill Fay, Toyota Division group vice president and general manager. “For the Toyota Division, Tacoma and Highlander had their best sales month since 2003. In September, we are excited for the launch of the all-new Scion iM, iA and the 2016 Tacoma.”
Lexus reported August sales of 33,487 units, up 2.1 percent from August 2014 on a volume basis and 6.0 percent on a DSR basis. 
"The luxury market continued its hot streak last month," said Jeff Bracken, Lexus group vice president and general manager. "In August, Lexus had a best-ever sales month, led by the all-new NX and RC."
August 2015 Highlights:
  • Corolla posted sales of 31,726 units
  • Camry August sales were 37,592 units
  • Total TMS light trucks posted sales of 93,575 units
  • Highlander up more than 16 percent
  • 4Runner up over 15 percent
  • RAV4 posted sales of 30,534 units
  • Sequoia posted sales of 1,048 units
  • Combined Tacoma and Tundra pickup sales up 0.4 percent
  • Lexus luxury utility vehicles up 15.2 percent
  • All-new NX posted sales of 4,448 units
  • All-new RC posted sales of 1,337 units
  • GX posted sales of 2,221 units
*Note:  Unless otherwise stated, all figures reflect unadjusted raw sales volume
About Toyota
Toyota (NYSE:TM), the world's top automaker and creator of the Prius, is committed to building vehicles for the way people live through our Toyota, Lexus and Scion brands. Over the past 50 years, we’ve built more than 25 million cars and trucks in North America, where we operate 14 manufacturing plants (10 in the U.S.) and directly employ more than 40,000 people (more than 32,000 in the U.S.). Our 1,800 North American dealerships (1,500 in the U.S.) sold more than 2.5 million cars and trucks (more than 2.2 million in the U.S.) in 2013 – and about 80 percent of all Toyota vehicles sold over the past 20 years are still on the road today. 

Toyota partners with philanthropic organizations across the country, with a focus on education, safety and the environment. As part of this commitment, we share the company’s extensive know-how garnered from building great cars and trucks to help community organizations and other nonprofits expand their ability to do good. For more information about Toyota, visit
Media Contacts
Toyota Business Communications
Toni Honsowetz (310) 468-4291
Amanda Rice (310) 468-1745
Aaron Fowles (4690 292-1097

Lexus Public Relations    
Moe Durand (310) 468-1601
toyota lexus scion sales/financial sales figures sales reporting

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